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From Strategy to Success: Marketing B2B Loyalty and Incentive Programs

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Creating A Customer Engagement Strategy
For Your Loyalty Program

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Brandmovers B2B Managed SaaS Loyalty Platform

Attract, engage, and retain your most loyal customers, channel partners, and stakeholders using a flexible and scalable B2B Loyalty Platform.



Trusted by brands worldwide

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Create and Grow Profitable Relationships Across Your Entire Channel

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Power sales growth, increase customer retention, and discover new opportunities to build valuable buyer and customer relationships. 

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Attract customers, incentivize purchases, and collect key insights into the product, service, and support needs of your customers. 

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Buying Groups

Create value-offerings and promotional programs for dealers and distributors that increase purchase frequency, share of wallet, and retention. 

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Sales Teams

Enable your sales force to succeed with a B2B reward program that strategically drives product sales performance and incentivizes ongoing product training and learning. 


Activate channel partners and internal stakeholders

No matter how complex your channel map may be, the Brandmovers B2B Loyalty Platform provides you with full visibility of your entire channel from suppliers to distributors to end-customers. Connect, engage, and incentivize your partners and customers within an integrated and customizable platform.


BENGAGED loyalty platform member dashboard homescreen showing total points earned, current tier level, sales quantity by brand, points leaderboard, and navigation

Drive more business development with actionable program intel

Powering success through data has never been easier. Collect, understand, and utilize new customer data insights to make better, more strategic decisions that grow revenue and achieve your biggest business goals.



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Customizable and Scalable B2B Loyalty Solution

Build a program designed to drive your business

Go beyond rewards and offer a fully-branded experience that motivates your customers to action. 
  • White-labeled platform and custom URLs let you customize your program’s look and feel to fit your brand guidelines.
  • Run multiple concurrent programs that drive your goals.
  • Create tailored budgeting structures for any level of user groups or tiers.
  • Modular technology allows for ongoing additions of new features and enhancements after program launch.
BENGAGED platform page for submitting invoices and supporting docs for a new sale

Easy To Scale

Start with an effective base platform that is built to adapt, grow, and scale as your business does.

Quick To Launch

Flexible platform architecture allows for faster program deployment with full access to all program features. 

See Results

Accelerate the impact of your sales and marketing initiatives, and build momentum around efforts that directly contribute to your bottom line.


Customize your program format with a Dynamic Rules Engine

Create and deploy dynamic rules structure and multifaceted promotions based on your objectives with the click of a button.

Complete ownership of your program’s earning structure allows you to build out points rules logic that aligns with your business model. Our platform allows for configurable Earn Accrual Points Logic based on brand, SKU, Product ID, as well as both transactional and non-transactional actions. 

  • Points Rules
  • Sales Brands Rules
  • Growth Rules
  • Sales Type Rules
  • Level Up Rules
BENGAGED B2B loyalty platform create new loyalty or incentive program rule page

Easily implement and manage complex hierarchies

The Brandmovers BENGAGED™ Platform was designed specifically for B2B companies and easily handles complex channel mapping. 
  • Incorporate internal hierarchies and customer hierarchies using Parent/Child relationships, permission-based logic, program tiers, and other settings. 
  • Multiple Login feature lets you set up custom user permissions within shared accounts for managing catalog redemptions, viewing & editing other users, or sending and receiving customer communications.
  • Create, define, and build out dynamically segmented user groups for pilot programs, A/B testing, delivering hyper-targeted messaging and promotions, and more. 
BENGAGED loyalty platform user hiarchy display and points leaderboard example

Access reporting that helps you make more informed decisions 

Real-time dynamic reporting and analytics tools provide you with detailed, usable program data.  

Our intuitive admin dashboard and reporting modules lets you drill down sales data by specific categories, brands, or users to reveal key customer insights. Standard reporting on all issuances, transactional data and history, orders, point balances, login activity, and budgets make it easy to assess program status. 

Based on your KPIs and program drivers we can produce and configure custom dashboards, reports, and graphs specifically for administrators and managers. 

BENGAGED loyalty platform Analytics Dash V1.2

Comprehensive Dashboards

Intuitive KPI dashboards display key data points such as sales by brand, average customer spend, customer purchases by pieces, and more.

Industry-Specific Reporting

Access pre-built industry-specific reports at the click of a button including sales summary growth, sales earnings data, and Executive-level reports. 

Easily Measure Performance

Track and measure how well customer promotions, product offers, and other campaigns performed all within the platform. 



BENGAGED™ integrates seamlessly with your tech stack

Our platform works alongside the tools you already use to increase efficiency and performance.
  • Smoothly send and receive data from other systems such as learning platforms (LMS), training & safety, attendance (HCM), performance, or sales (CRM or ERP) 
  • Utilize either API interface (real-time) or Secure File Transfer (batch processing)
  • Single Sign-On (SSO) capabilities help streamline enrollment and increase participation using SAML 2.0 or JWT
BENGAGED loyalty platform integrations examples, salesforce logo, SAP logo, Hubspot logo, and ERP logo

Stay protected with industry-leading security & compliance

Our team has decades worth of experience securing and protecting online programs. We've developed our own techniques and technology for proactively detecting and filtering out fraud so we can ensure the integrity of your users' personal information. We are SOC 2 compliant and have the ability to offer PCI Compliance as well. 

  • PCI Compliant Guidelines + Ability 
  • Fraud Monitoring & Detection
  • IP Detection
  • Two-Factor Authentication
  • Backgrounds Checks
  • Address Verification
  • Data Encryption
BENGAGED loyalty platform security and compliance with AICPA SOC 2 badge, CCPA badge, PCI badge, and GDPR compliant badge

Deliver enticing rewards, incentives, and benefits that delight customers 

Our dynamic rewards catalog features thousands of rewards, experiences, and items, ensuring every member can redeem for rewards they truly want. 
  • Automated rewards fulfillment delivers rewards directly to participants.
  • Triggered email confirmations and shipping notifications keeps users updated on reward status.
  • Tie front-end website banners to curated reward catalog selections for specific user promotions or events.
  • Brandmovers' in-house support team manages customer service inquiries, and 30-day returns and exchanges.
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Build, optimize, and scale a B2B loyalty program that delivers real results

BENGAGED™ is designed to provide you with right technology, services, and expertise you need to build a strong loyalty & incentive experience that grows your business.  

Scale & Grow

BENGAGED™'s customizable and scaleable architecture fits with any B2B business and is flexibly built to grow alongside your brand. 

Account Management

Our experienced project & account management teams proactively work with you every step of the way to implement and launch successful programs.

Strategy & ROI

We ensure your program is financially sustainable and aligned to reach key goals & objectives by using gathered program insights to fuel your sales strategy and playbooks. 

Incentive Program Marketing

Utilize templated marketing kits to build a communications plan that conveys your program's value proposition and garners attention and enrollments. 

Security & Fraud Monitoring

Built-in security measures protect your data and allow you to set system flags, limits, and checks to prevent fraud and program abuse. 

Member Engagement

Build deeper relationships by rewarding desirable customer behaviors with value such as personalized offers, games & content, education training, and meaningful member-only benefits. 


Discover how we help the world's top brands accelerate their customer acquisition and revenue growth. 


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