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PLATFORMS
BLOYL Customer loyalty Platform
Enterprise customer loyalty platform for engagement, promotions, and rewards 
BENGAGED B2B Loyalty & Incentives Platform
Create B2B loyalty and channel incentive programs that increase retention and sales 
FEATURES
SERVICES
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Boost Revenue and Market Share with a High-Impact Loyalty Program

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PROMOTIONS
SERVICES
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The Complete Legal Guide For Running Sweepstakes, Contests, & More.
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Featured Case Study
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GT's Living Food Culture Club Loyalty Program 
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Unlock Your Brand's Potential 

Boost customer engagement and fuel revenue growth with strategic loyalty and promotions programs. 

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RESOURCES
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Get the latest insights, trends, and thought leadership from our team  
Growth Center
Explore our knowledge hub of essential topics for loyalty, incentives, and more
Case Studies
See our clients' success stories
Ebooks & Guides
Deep dive into essential topics for loyalty,  promotions, incentives, and more. 
FEATURED CONTENT
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Escape The Marketing Echo Chamber To Earn True Customer Loyalty 
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Turn Everyday Interactions Into Brand-Building Moments

Gift With Purchase Promotions

With Gift With Purchase (GWP) promotions, you can incentivize product trials, increase average order value, and strengthen brand loyalty with a tangible reward customers really want.

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Boost Product Sales, Trial, and Loyalty

Engage Customers and Increase Sales with Gift With Purchase Promotions

Who doesn't love a free gift? Gift-with-purchase promotions are an effective way to reward customers for engaging with your brand by offering them a bonus perk when they make a purchase. These types of promotions are perfect for encouraging trials of new products, increasing order values, and boosting customer loyalty.

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Use Cases

Why Run a Gift-With-Purchase Campaign?

Generate Buzz and Boost Sell-Through

Drive Trials for New Product Launches

Launches are high-stakes. GWP lets you make them memorable. Offer a gift (digital or physical) to customers who buy your new product to encourage trial and increase visibility on crowded shelves. 

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Drive Buying Behaviors

Increase Average Order Value (AOV)

Set qualifying thresholds (e.g., “Buy $25+, Get a Free Gift”) to nudge consumers toward higher-value purchases. GWP rewards the buying behaviors that matter most to your business without relying on discounts that devalue your brand. 

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Creat Special Offers

Cross-Sell or Bundle Multiple Products

Want to move multiple SKUs or drive basket mix? Gift-With-Purchase campaigns make it simple to create promotions like “Buy Product A + Product B = Free Gift,” helping you increase volume and attach rates across your product portfolio.

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Recognition & Appreciation

Surprise and Delight Your Most Loyal Buyers

Gift-with-Purchase promotions don’t have to be transactional. Use surprise-and-delight mechanics like random rewards based on eligible purchases to make customers feel recognized and appreciated.

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Full-Service Partner

What We Offer: End-to-End Promotions Expertise

Managing a successful promotion requires more than a great prize. From regulatory compliance and fraud protection to seamless prize fulfillment and real-time data reporting, our full-service approach to promotions management and administration handles the complexities so you can focus on results.

Promotion Strategy & Planning
We help you design and execute promotions tailored to specific goals, whether that's increasing awareness, incentivizing purchases, or gathering opt-ins for future campaigns.
Official Rules & Legal Compliance
Our dedicated legal team drafts Official Rules and ensures compliance with federal, state, and local laws. We also handle bonding & registering, 1099 issuance, and winner reporting. 
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Prize Fulfillment & Logistics
From digital rewards to once-in-a-lifetime trips, we handle procurement and delivery of all prize types, such as branded merch, physical products, exclusive experiences, and more. 
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Winner Selection & Administration
We handle all winner administration and communications, including affidavits, liability/publicity releases, background checks, and 1099 tax documentation.
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Analytics & Reporting

Track Promotion Results in Real Time

Don’t just hope your campaign is working, know that it is. Our in-depth reporting and real-time analytics dashboards let you monitor your promotion performance from day one.

  • See submission rates, validated purchases, and top-performing locations
  • Optimize campaign targeting and messaging on the fly
  • Export reports for internal teams or client stakeholders
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Dedicated Promotions Partner

Built for Brands and Agencies

We regularly partner with marketing, PR, and digital agencies for white-label, co-branded, or behind-the-scenes support for Gift With Purchase campaigns. From end-to-end campaign execution to targeted support like legal compliance, reward sourcing, or fulfillment, we’re the team behind the curtain helping your campaigns go off without a hitch.

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Ready to Launch a Gift With Purchase Campaign?

No matter what your goals are, we’ll help you build a Gift-With-Purchase promotion that gets results, without the complexity.

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