Transaction–based loyalty programs work against you by focusing on buying customer relationships through discounts. Strategic program design works for you through building relationships with your customers.
Brandmovers’ model for building long–term loyalty and strong customer relationships starts with establishing economic value, creating sources of engagement, and offering experiences that together nurture an emotional connection to your brand.
Instead of putting time and money into traditional tactics, we work with you to design a smarter, more intuitive loyalty program that delivers more value to your target audiences, gives you a competitive advantage against other organizations, and dramatically improves your business results.
Learn how to develop a design mindset and apply an ongoing, continuous design strategy that helps your program evolve to meet the needs and wants of your customers.
Our loyalty strategists apply research-supported frameworks that will dramatically improve customer relationships with your brand while facilitating continuous growth and improvement.
Align organizational goals and values with program objectives.
Assess critical components that influence program design.
Build out loyalty program business model and mechanics.
Deliver program business plan, technical scope, and launch plan.
Whether you’re looking for a program health–check, the complete redesign of an existing program, or to start a new, full–scale program design and build, we will help you achieve your goals
Operate on your own or utilize our management services
Ongoing Program Strategy
Ensure program success
Full–Service Program Management
Securely collect and validate online and offline transactions from multiple vendors and brands.
Connect and interact with any IT infrastructure and software system without requiring changes on either end.
Use tiers and statuses to drive customer engagement and develop targeted offers for specific customer groups.
Customize the types of rewards, products, and perks to motivate your unique customer base.
Analytics & Reporting Dashboards
Dynamic analytics modules provide more valuable insights by letting you segment customer data by multiple points.
Own and manage both automated and manual member communications for promotions, product launches, services, and program updates.