Skip to the main content.
Loyalty Guides

Asset 7

Seven Strategies For Promoting Your Loyalty Program 

Read Now →

Featured Case Study
Asset 8
SoCal Explorer Loyalty Program

Read Now →

Featured Resource

Asset 12

Understanding The Value and ROI Of Customer Loyalty Programs
Download Now →

- Case Study -

Nestlé 150th Anniversary Sweepstakes

Multi-Action Modular Dashboard + Sweepstakes Program



In support of the 150th anniversary of the Nestlé brand, Brandmovers developed a 9-month long promotion program designed to connect the Nestlé family of brands with the families of Nestlé consumers, all while driving social engagement and product purchase.

To drive social awareness and lightweight loyalty engagement, there was a daily hashtag-based promotion, where consumers posted photos of their families enjoying Nestlé products for a chance to win assorted daily prizes. As an additional element there was a weekly grand prize receipt upload-based sweepstakes for a $15,000 family reunion. Consumers submitted receipts for qualifying Nestlé product purchases to gain entries to the weekly prizing. 

nestle 150 screenshot

View All Case Studies

Explore more of our use cases and recent Brandmovers projects. 

View Case Studies

Discover how we help the world's top brands accelerate their customer acquisition and engagement. 


Talk To Our Experts