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PLATFORMS
BLOYL Customer loyalty Platform
Enterprise customer loyalty platform for engagement, promotions, and rewards 
BENGAGED B2B Loyalty & Incentives Platform
Create B2B loyalty and channel incentive programs that increase retention and sales 
FEATURES
SERVICES
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Boost Revenue and Market Share with a High-Impact Loyalty Program

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The Complete Legal Guide For Running Sweepstakes, Contests, & More.
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GT's Living Food Culture Club Loyalty Program 
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Unlock Your Brand's Potential 

Boost customer engagement and fuel revenue growth with strategic loyalty and promotions programs. 

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Explore our knowledge hub of essential topics for loyalty, incentives, and more
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Deep dive into essential topics for loyalty,  promotions, incentives, and more. 
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Escape The Marketing Echo Chamber To Earn True Customer Loyalty 
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Shopper Rebate Program with Receipt Upload

PepsiCo's Drive To Rewards Shopper Rebate Program

The 'Drive to Rewards' program is a scalable shopper rebate promotion that rewards customers for purchasing products and generates ongoing customer engagement.

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PROJECT GOALS
Leverage client/retailer partnerships to drive product purchases using a scalable and redeployable rebate promotion model
CLIENT
PepsiCo
PROVIDED SOLUTIONS
Rebates & Offers, Receipt Validation 
'Drive To Rewards' Shopper Rebate Program

Promotion Overview

PepsiCo was looking to start introducing loyalty marketing practices for retailer-specific cross-brand and cross-portfolio engagement. The brand wanted to create a promotional campaign that would become a redeployable and scalable model for future campaigns.

To do so, Brandmovers created the Drive to Rewards promotion, a shopper rebate program that leveraged an IndyCar partnership to drive incremental purchases of PepsiCo products at Hy-Vee stores.

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How It Works

Participants uploaded proof-of-purchase and were rewarded with a $5 Hy-Vee gift card each time they reached a $25 purchase threshold during the promotion.

A themed microsite allows customers to create accounts where they can upload receipts, track their rewards progress, and opt in to receive brand news and updates. A dynamic email campaign series and gamification mechanics drive customer engagement during each campaign.

See Our Digital Promotions In Action

Discover all the ways you can use digital promotions to drive your goals and boost your brand's success.
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Incentivize Action and Amplify Reach With Engaging Promotions

Whether you’re launching a new product, celebrating an event, or want to capture user-generated content, we’ll help you design a strategic and creative promotion that achieves your goals.

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