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LOYALTY RESOURCES

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Seven Strategies For Promoting Your Loyalty Program 

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CASE STUDY

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SoCal Explorer Loyalty Program

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FEATURED RESOURCE

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Understanding The Value and ROI Of Customer Loyalty Programs
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- Case Study -

Progressive Banner Hunt

 
Advergame & Instant Win

 

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Progressive Banner Hunt Instant Win


Designed to incentivize customers to engage with digital ads, Brandmovers launched a Banner Hunt to surprise and rewards users who click through on certain digital advertisements with a monetary prize. Users who clicked on a digital ad containing a unique link were randomly selected to be an instant winner. 

Winners were sent to a Brandmovers-built microsite where they entered in their contact details for verification and prize fulfillment. To ensure only ad-click traffic was eligible for the instant win, Brandmovers implemented passthrough verification steps provided by the advertising sources.

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