Platforms
Services
Promotions
.
Featured Guide
Play By The Rules: The Complete Legal Guide For Running Sweepstakes, Contests, & More
Industries
Resources
Explore
The Great Loyalty Program Debate: Are Points and Rewards Still Relevant?
Analyzing the Effectiveness of Points-Based Loyalty Programs in Today’s Consumer Landscape
Customer loyalty programs have evolved as a key strategy for businesses. But are points and rewards still effective in creating lasting customer relationships and delivering ROI? Let's debate!
In this guide we take a deep dive into current points-based customer loyalty programs and evaluate their impact on business growth and success, offering valuable insights for marketing professionals and business leaders alike.

Are Decades-Old Points and Rewards Programs Still Effective? Let's Debate!
Consumer expectations are constantly changing, and loyalty programs need to keep up. This ebook breaks down key insights on the current state of customer loyalty programs - their pros, cons, and everything in between - to determine whether loyalty programs still hold value for businesses and customers.
What You'll Learn:
- Psychological drivers behind effective loyalty programs
- Key benefits and limitations of points-based rewards
- Emerging alternative loyalty program models
- Hybrid loyalty strategies for enhanced customer retention
- Real-world case studies of successful loyalty programs
Why This Matters:
- Understand how to select the right loyalty program format for your business
- Discover solutions to common loyalty program pitfalls, including low engagement and poor ROI
- Gain actionable strategies to modernize your loyalty program for maximum impact
Don't miss out on rapidly evolving consumer loyalty trends in 2025. Download "The Great Loyalty Program Debate" now to stay ahead of the curve and drive meaningful customer engagement.
Trusted by 1000+ companies worldwide.









Find Out If Loyalty Programs Are A Valuable Strategy or Stuck In The Past
Gain valuable insights into the strengths and weaknesses of points-based systems, and learn about valuable customer loyalty strategies that can directly impact your business’s bottom line.
© 2025 Brandmovers, Inc.